Automation Delivers Efficiency Gains

The ORT Gruppe is a champion of change, with its cross media history spanning almost half a century and today generating an annual revenue of some 30 millions euros, employing 250 staff members at 6 locations across Germany.

ORT relies on censhare to solve the business problems of customers like HIT. The mid sized supermarket chain of around 6,100 staff and an annual turnover of 1.45 billion euros was in need of a customer experience platform with a high focus on automation and omnichannel content management for mobile channels. Today, HIT's entire content management process is handled by censhare, with impressive results.

The entire 50+ ORT customer roster is managed by censhare solutions, and each and every customer has benefitted from efficiency gains of at least 35%, while many have achieved even more. In addition, projects quickly pay for themselves, and 80% of ORT revenue is currently generated by censhare.

We embrace new technologies and use them to improve efficiency in marketing and sales to such an extent that our customers can't live without us.

Rüdiger PlästerExecutive Managing Director, ORT Gruppe

censhare Universal Content Management simplifies the use of digital assets to create omnichannel marketing campaigns. Combine DAM with PIM and CMS to automatically transform assets for delivery across channels or create a 'Single Source of Truth' of product related information.