CMS in retail and CPG: 5 ways to stand out with outstanding content
Why, you might ask, should a strong content management system (CMS) be the unique selling point (USP) for retailers or CPG brands?
Why, you might ask, should a strong content management system (CMS) be the unique selling point (USP) for retailers or CPG brands?
Why, you might ask, should a strong content management system (CMS) be the unique selling point (USP) for retailers or CPG brands?
In Retail and CPG, DAM is the central resource for every single asset related to the products on sale, the physical buildings, marketing campaigns – even the personnel.
The retail sector is a cluttered, hectic place. CPG in retail is even more chaotic. To succeed, you want your brand to rise above the noise. You need to make your brand sing.
Alexander Röthinger, censhare’s Chief Technical Officer, explains why ease of integration shouldn’t be confused with just flipping a switch.
Digital waste is as toxic as physical waste. Businesses are responsible for dissolving their inefficiencies to effectively save emmissions. Let's look at life through a green lens.
During times of crisis, it’s tempting to batten down the hatches. But the fact is that companies must continue to pursue profitable growth.
Simple, yet powerful integrations across your martech stack are at the heart of market-beating ecommerce.
Making the ecommerce experience powerfully engaging and profitable.
Why an integrated DAM & PIM is the engine of integrated ecommerce.