Production hassles are gone
With CMS, you have the power to provide the flawless experience your customers expect in every channel, online or offline, including print.
Content Management
Create media neutral content once and automatically transform it for any channel.
Learn more about Content Management
What is Content Management?
Create assets once and then use them anywhere online and in print.
With all your content produced centrally you can:
- Produce, translate and transform content easily and rapidly for any channel
- Efficiently manage websites without the need for specialized technical skills
- Reduce the costs of publishing omnichannel content through automated, accurate transfer of content compared to manual systems
- Free up creative resources through automation so you can focus on delivering the best customer experiences
350+
customers globally
30+
trusted partners
230+
in-house experts
Scale customer experiences
Ensure consistent customer experiences at scale, from ecommerce and online, to mobile, print, digital signage, and more.
Power your omnichannel growth
Grow your business by producing, transforming and using more high-quality content faster, and with better targeting.
Enjoy total flexibility
censhare is the content platform that can be flexibly integrated into an existing MarTech stack.
Speed to market
At your command
The 'Content as a Service' layer allows you to hand content to partners, channels or service providers for further processing. The API allows app developers to create omnichannel applications with ease.
Powerfully simple content management
censhare manages all product information relating it directly to product groups, families, and variants. Links product data to media and product descriptions.
- Integrated content editor with output channel previews and word/character counter
- Multi-lingual standard document structure based on XML
- Variants for output channels with specific characteristics
- Workflows, notifications, and automatic processes
- Transform and export content to web, mobile, POS and print
- Flexible functions for content export to any other channel
38
websites relaunched in 22 languages
Content data quality
Checks the quality of content data and identifies potential improvements.
Configurable completeness checks
Checks the completeness of content
Individual approval processes
Any step during creation can ask for individual approval to eliminate incorrect content and data
Integrated workflows
Flexible workflows enable collaboration including with 3rd party suppliers.
Versioning of all content
All changes are tracked in the system and can be reverted to a previous version easily.
"We now experience one approval cycle per day, on average, which corresponds to three to four times as much output as before. That of course acts very much like a turbo boost for marketing."
Brand Manager/ Projekt Manager censhare, URSAPHARM
Neutral content (XML)
Content is saved in media neutral, semantically labeled XML.
- Enables programmatic processing for different channels
- Schema definition with RELAX NG, the high performance schema description language for document oriented content
350+
customers
20+
years in business
24/7
support globally
Omnichannel content management at scale
Because censhare Content Management shares the same database with our DAM and PIM, you can flexibly combine all capabilities to automatically transform any content, assets and product information for delivery across every channel.
- Scales your omnichannel CX
- Produce more, faster
- Consistent high-end content production
Research in Action: Vendor Selection Matrix Brand Content Management, 2021
Learn how to master your content
Find all the help and tools to get you going.
Partner Solutions
Tools and apps form the censhare partner community to extend the scope of the platform.
Product Portal
From product documentation to trainings and release information - the one stop shop for the entire censhare community.
Services & Support
Our professional services teams & resources deliver expert help whenever you need it.
Want to learn more?
Master your content
censhare relaunches the brand to reflect its content leadership in the MarTech landscape.
Compellingly connected
A paper by industry expert Theresa Regli, exploring how integrated content management fundamentally improves the way enterprises work, through centralized content processes and operations for heightened efficiency and quality.
