The need for marketing productivity tools has exploded, but all is not lost! It is possible to whittle down your selection. You can optimise your solutions mix to streamline your marketing operations with these five key steps.
The business effects of COVID-19 are far reaching and here to stay. But these challenges can also be an opportunity to accelerate your digital transformation plans to drive efficiency, engage workers, and build a better customer experience.
With fast moving information, its essential for businesses to be able to lay their hands on the right assets at the right time. Learn how publishers like Hearst UK, Slimming World and Bauer are coping with this challenge.
A well orchestrated omnichannel marketing strategy can seem like an unattainable goal, but this Forrester report outlines how companies wanting to step up can overcome the 6 biggest hurdles to the omnichannel approach. Morag Cuddeford-Jones explores.
Digitization has an increasingly important role to play in the success of manufacturing. From ideation to sourcing, production line and supply chain, software is bringing together people and process in a transparent, efficient digital network.