Cookie Policy

This website uses cookies to provide technical functionality, improve the user experience and help us optimizing the website for our users. Find out more in our Privacy Policy

globe icon

Diese Webseite ist auch auf Deutsch verfügbar.

Region auswählenUS - English
Region auswählenUS - English

Inside censhare: Investment and Negotiating a Marketing Budget with our CFO

OK, so the title is a bit misleading, we didn’t really film me negotiating for a marketing budget, but I did sit down with the man with the money at censhare, our CFO, Stephan Wehselau to discuss the recent growth investment from DuMont .

This is an exciting time for us and our new partner; as Stephan explains, we have growth investment that we will use to grow our sales, marketing and services reach, here in Europe, North America and Asia-Pac, as well as some strategic research and development investment. I couldn’t resist mentioning the marketing budget, if you watch carefully, I think it’s approved.

For DuMont Media Group this is an investment into their digital future as they continue to evolve the future of publishing. They have taken a minority holding in our company, the management team here are unchanged – although DuMont will join our advisory board. This shareholding is subject to the approval of the German antitrust authorities.

Anyway, really good chat, very lucky to grab Stephan at such a busy time and get a “behind the scenes” view of this exciting bit of news.

HOT DAM 10: Choosing Your DAM Solution

A censhare whitepaper discussing 10 things you need to consider when selecting Digital Asset Management software.

Read Complimentary Whitepaper
Ian Truscott Ian Truscott

Ian Truscott has the unofficial and honory title of the “Träger des Firmen-Megaphons” for censhare, bringing 20 years of B2B software experience to our company (surely starting as a child) to lead marketing here. Luckily for us in the Munich office, he’s found the kettle and some tea bags – look at him, he’s happy.