Ian Truscott

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Ian Truscott has a passion for creating ART (Awareness, Revenue and Trust) for B2B software companies as a marketing leader and is a censhare alumni. Wanting to connect a like minded community and share something useful, he founded Rockstar CMO, a monthly digital publication, and is currently helping B2B companies create ART at appropingo.

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Ian Truscott 15.11.2018

Inside censhare: Back to Munich with Nikhil

This week on Inside censhare we are back in the studio and I chat to Nikhil Gupta, who recently joined as Head of Professional Services, India.
- Inside censhare
- Technology
Ian Truscott 08.11.2018

Inside censhare: Arctic Terns, Butterflies, Data and ROT with Theresa Regli

This week's Inside censhare is the last from our mini series filmed at ecosphere days 2018. In this episode I chat with Theresa Regli, DAM expert and Information Strategist, and she gives great insights on how to make it real with integration and migration.
Ian Truscott 01.11.2018

Inside censhare: Fear, Automation and Quality with Marianne Gram of Egmont

Next up in our mini series of Inside censhare’s filmed at ecosphere days 2018, I grab one of our client speakers Marianne Gram, Publishing Director from Egmont, to chat about her presentation and experience of working with censhare.
Ian Truscott 30.10.2018

Inside censhare – In the Jaguar Land Rover Marketing Driving Seat with Ahmed Hasan from Spark44

I’m joined by Ahmed Hasan in this episode, Chief Marketing Technology Officer from Spark44, an agency formed from a joint venture between JLR and its agency management and dedicated to the global marketing of the Jaguar and Land Rover brands.
Ian Truscott 25.10.2018

Inside censhare: Cathy McKnight on Building your DAM Customer Experience House

In this episode of Inside censhare, I chat with Cathy Mcknight, a keynote speaker at ecosphere days 2018. Cathy gives great insights on DXPs and tells me how she is an advocate of the no-silo approach.
Ian Truscott 23.10.2018

Inside censhare: Joachim from Kontrast - Insights, Trends and a Win for the Family

In this final episode of Inside censhare from the DMEXCO series, I chat with Joachim Fischer, CEO of Kontrast Communication Services, about how he guides his clients with technology.