Lucy is the Digital Marketing Manager and a blog contributor at censhare AG. Based in Munich, Germany, Lucy forms a pivotal cog in the Corporate Marketing team, always with an eye on keeping the content machines churning. What her resume doesn’t state, however, is an impressive knowledge of Bavarian beer. Prost!
After almost a year of significant disruption, retailers must continue to adapt while looking to the future. While it is clear that the retail landscape will not return to its pre-pandemic state anytime soon, the tools to help adapt and grow are in place.
With PIM at the heart of your organization, you're prepared for any future challenge - despite growing content complexity. We explore how, promoting an insightful on demand webinar on the topic, featuring Perrigo Co.
COVID-19 has ultimately changed not only our personal lives, but the way we work - an evolution of how we deploy technology to enhance our work. So it's more important that ever to ensure that your systems, content, and employees are well connected!
The need for marketing productivity tools has exploded, but all is not lost! It is possible to whittle down your selection. You can optimise your solutions mix to streamline your marketing operations with these five key steps.
There's no recipe for becoming a high performing, leading brand. But research into the habits of businesses using an integrated content management approach shows that it is in fact part of the winning formula for many organizations, especially in times of crisis.