No marketer went into their profession to spend their time tagging, managing, and approving a sea of marketing content. But this burden can be reduced to allow more time to do what marketers love to do: storytelling, inspiring, and creating.
The best software implementations can increase your organization's efficiency and effectiveness. But without a smooth start, you may not see the full impact. Here are 5 best practices to ensure you're set up for long-term success.
The print publishing industry is very dynamic and digitalization can be key to survival. But how do publishers do more than just staying afloat? Some solutions not only support publishers in staying afloat, but also allow them to transform and thrive.
Europe's largest printing house has transformed its business in order to address multiple challenges from one, central system. Mohn Media's demonstrates their achievement with Universal Content Management.
Even modestly sized companies have a serious asset management challenge on their hands. And with customer expectations growing ever higher, DAM is key to retaking control and producing powerful marketing content.
How do some companies grow faster, innovate quicker, and adapt to future trends with ease? Research into integrated content management has revealed the secret to securing your competitive advantage and overcoming inefficiencies through content centralization and collaboration.
How can you enable effective brand management? You might not see it at a glance, but the magic of every successful brand lies in its supporting technology, enabling it to consistently present its best face to customers at the right time and in the right channels.