Rubin on Retail

A Rockstar CMO whitepaper by Ted Rubin, Social Marketing Strategist and Photofy CMO

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This whitepaper comes from our friends at Rockstar CMO and their straight talking columnist Ted Rubin , considered one of the most influential CMO's on Twitter and a leading social marketing strategist.

Rubin on Retail forms part of Ted Rubin's mission to save retail, wherein he shares seven key tips and trends that today's retailers should take note of in order to stay real, relevant, and competitive.

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  • Making the experience last

  • Keeping it simple

  • It's all about the service

  • Finding it cuts both ways

  • Looking out for the long haul

  • Keeping it fresh

  • Ruling the world

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