The COVID-19 crisis has accelerated the digitalization of the workplace. Almost overnight the once fashionable topic of digital transformation has found its way to the top of the to do list, and many businesses are rushing to adapt. But it takes more than just creating an ecommerce website or giving employees a laptop before an organization can hope to survive.

This paper, Adapting to the Digital Business Imperative, explores the vital role of integrated content management in addressing the challenges of enabling and engaging a remote workforce, meeting the needs and improving the experience of the digital consumer, and removing costs from the business.