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Our Thoughts on Product Information Management

Lucy Campbell-Woodward 26.06.2020

Empower Employees - Deliver World Class Content!

The pressure on today's marketers is enormous. So how is it, that some teams are able to handle this so easily? We look at the example of BSH Hausgeräte GmbH, whose Universal Content Management approach has successfully revamped and improved its content management operations.
Morag Cuddeford-Jones 18.06.2020

Preparing and Protecting Your Business, with PIM

New products, variants, as well as updates mean that it takes constant care and attention to ensure that the most up to date information is available on all products. Thankfully, the efficiencies created by a PIM solution can be a game changer here.
- Product Information Management
Morag Cuddeford-Jones 05.06.2020

Centralized Content for A Collaborative Cooperative

Netherlands’ most successful cooperative grocery chain PLUS Retail has used censhare’s Universal Content Management system to help perfect their content capabilities and transform their business.
- Content Management
- Product Information Management
censhare Editorial Team 23.03.2020

Exclusive Webinar: Manage Your Product Data More Effectively

Join us on Wednesday, March 25 at 18h00 GMT for everything you need to know about boosting your Product Information Management capabilities.
- Digital Marketing
- Product Information Management
Morag Cuddeford-Jones 17.12.2019

Success with Single Source Communication

Providing your retail partners with accurate marketing information in a timely manner across various touchpoints, regions and materials, is no easy task and was faced by Vitra.
- Content Management
- Product Information Management
Lucy Campbell-Woodward 11.12.2019

Simplify, Streamline & Save: Communications Under Control

For marketers, managing communications across the wide range of possible channels while keeping some kind of brand consistency and building an effective customer journey can be a challenging task.
- Content Management
- Product Information Management
Morag Cuddeford-Jones 30.10.2019

Keeping Print on Point in the Dynamic Grocery Market

The grocery sector presents a serious juggling act for its content managers - being able to integrate an ever shifting information reserve across all media, accurately and effectively.
censhare Editorial Team 22.10.2019

REWE: Streamlined, Accurate and Effective Ad Production

REWE has seen increased efficiency, accuracy and effectiveness, thanks to the centralization and streaming of ad production creation. We explore how in this customer success story.
- Content Marketing
- Product Information Management
Morag Cuddeford-Jones 24.07.2019

Managing Hearst’s Triple Threat

Hearst faces a triple threat – protect its brand, find profit in the high growth (but often free) digital space, and minimize the impact from print decline, read how they manage all that with the help of censhare.
Morag Cuddeford-Jones 16.07.2019

PIM: Let the System Take the Strain

Morag explores the world of complex product data management for some of the world's major consumer goods brand by the experts at Kwikee, a SGSco company, including how they are looking to tackle the newer challenges for PIM posed by voice technology in the market.
- Product Information Management

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