Morag Cuddeford-Jones

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Morag Cuddeford-Jones

Morag has been a marketing journalist and editor for 20 years but is still trying to convince herself that she doesn’t look it. She came to journalism after a brief flirtation with the music and entertainment industry, which ended when she discovered that she nurtured a passionate dislike of any tunes not produced in 1985.

Morag Cuddeford-Jones 8 days ago

The Key to Marketing Effectiveness? Content Centralization!

Research reveals that a large number of organizations still have no form of centralized content management, a factor which is strongly hindering their operations.
- Content Management
- Digital Marketing
Morag Cuddeford-Jones 18.06.2020

Preparing and Protecting Your Business, with PIM

New products, variants, as well as updates mean that it takes constant care and attention to ensure that the most up to date information is available on all products. Thankfully, the efficiencies created by a PIM solution can be a game changer here.
- Product Information Management
Morag Cuddeford-Jones 05.06.2020

Centralized Content for A Collaborative Cooperative

Netherlands’ most successful cooperative grocery chain PLUS Retail has used censhare’s Universal Content Management system to help perfect their content capabilities and transform their business.
- Content Management
- Product Information Management
Morag Cuddeford-Jones 26.05.2020

Why Integrated Content Management Matters to Your Brand

How can you enable effective brand management? You might not see it at a glance, but the magic of every successful brand lies in its supporting technology, enabling it to consistently present its best face to customers at the right time and in the right channels.
- Content Management
- Digital Asset Management
Morag Cuddeford-Jones 30.04.2020

Why Some Businesses Fail at Transformation – And How To Fix It

The daily grind is proving to be a major blocker for digital transformation, but finding ways to streamline operations will be key to allowing larger organizations to the space needed to transform.
Morag Cuddeford-Jones 20.04.2020

Enabling Collaboration to Enable Your Teams

Creativity dies without collaboration. But ensuring your team is connected with each other and their assets in a way which enables them to produce great work can be a challenge.