ecosphere Days 2023 in Vienna, Austria brought so many valuable insights. It was ecosphere use cases in marketing, sales, and product material creation in vast quantities. Plus, there were more exciting discussions around there pre- launch of censhare Cloud.

We had a record number of partners and companies join us this year – and yes, it was packed! Each session was as full of insights as the hall was with people. Talk about a successful gathering.

Hot metal, deadline day, cut, print – the language in the media & entertainment (M&E) sector is full of urgency, and for good reason. Whether it’s working to tight production schedules on weekly TV shows, or getting today’s news out accurately and on time, there is plenty of potential for something to go wrong.

If brand awareness is the question, then brand management is the answer you didn’t know you were searching for.

You hear 'brand assets' and think about logos and taglines? They're the vital elements that communicate the essence of your business, but brand assets are more than that.

Think about this situation: your marketing team spends hours searching for the perfect image, only to find that it’s buried deep within an unorganized folder, or worse, it's not there. This scenario is all too common for businesses that haven’t yet embraced the value of image management.

The start of a new decade is always exciting, especially as we are beginning to see the transformational impact that technology is having on business. Today, we focus on the DAM landscape.

How can companies become large, profitable and efficient and at the same time treat their customers as individuals, provide personalized services, and understand their needs on a granular level?

The daily grind is proving to be a major blocker for digital transformation, but finding ways to streamline operations will be key to allowing larger organizations to the space needed to transform.