Leading author and Social Marketing Strategist Ted Rubin has been announced as the keynote at this year’s censhare ecosphere days conference on September 27 and 28 in Munich.
Rubin, who is also Photofy CMO/Advisor , an MC/Host for Brand Innovators Summits , and the Co-Founder of Prevailing Path , is well known for his enthusiastic, energetic and undeniably personal connection to people. His flair is so far reaching that he has been named the most followed CMO on Twitter by Social Media Marketing Magazine, one of the most interesting CMOs on Twitter by Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers.
In March 2009, Rubin started using and evangelizing the term Return on Relationship (#RonR) - his idea has since spread and he went on to publish a book of the same name . This idea of a connected network, of the value of relationships and the information flow which builds them makes Rubin a natural fit to speak at a censhare conference, aligning with its belief in the sharing of information and breaking down silos.
Rubin’s latest book, published in 2017 - The Age of Influence… Selling to the Digitally Connected Customer - explores how businesses can utilize the power of influence by helping their employees build personal influence, as well as by working with outside influencers and customers to reach their ever-widening circle of connections.
Rubin will also be joined on the agenda by industry thought leaders including technology entrepreneur and emerging technology visionary Dr. Anastassia Lauterbach , Cathy McKnight from Digital Clarity Group, and author and industry analyst Theresa Regli as well as speakers representing clients such as Jaguar Land Rover, Slimming World and L’Oréal.
“I’ve had the pleasure of seeing Ted speak and his passion and energy is inspirational” said Ian Truscott, Head of Marketing, for censhare. “It’s fantastic that we also have such a strong thought leadership agenda again this year which includes some high-calibre clients who want to tell their stories, and the fact that we are doubling the size of the event year on year is testament to our growth”.
The ecosphere conference is taking place at the Infinity Hotel and Conference Resort on 27 and 28 September in Munich – the event is aimed at the censhare extended community of clients, partners, practitioners and content management professionals, you can register your interest in attending here .