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Brand Management

censhare ensures consistent brand management across all channels, employees, partners, regions and languages.

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Accurate Brand Communications

Your brand is built over the long term. Errors in branding can inevitably damage a brand’s reputation. Different systems, processes and external partners make it difficult for brand managers to easily maintain a consistent brand strategy in all channels, regions and languages.

With censhare, you manage your brands in a completely new way. Integrated Brand Management keeps everything up to date, available to all users and controlled by regional requirements. Save time and money, improve brand awareness and value and boost customer loyalty with engaging brand communication.

Brand Asset Management

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Brand content, including texts, layouts, logos, images and videos and all digital branding are saved centrally and made available globally.

  • Supports all file formats, including 3D

  • Automated versioning

  • Role and rights management

  • Management of user rights

  • Real time full text search for all content and metadata

Brand and Media Portal

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Make branding assets available online via the integrated media portal. A digital brand manual controls all brand relevant information and guidelines for employees, partners and consumers.

  • Pre configured media portal

  • Adjustable design

  • Digital brand manual / style guide

  • Template administration (PPT, InDesign, etc.)

  • Order handling

How to Deliver a Consistent Brand Experience

89% of marketers consider the customer experience to be their key differentiator. The digital age means each employee is a brand guardian; it's your job to engage them. This whitepaper highlights the tools, processes and mindset you need to do so.

Read More in the Whitepaper

Web to Print

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Employees and partners can edit pre-configured brand layouts from anywhere using just their web browser and create business cards or product and offer flyers.

  • Integrated Web to Print tools

  • Template definition in Adobe InDesign

  • Wizards for guiding users through the creation process

Approval and Access

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Share approved content with your brand managers, partners and service providers with the censhare brand management software. Integrated workflows aid collaboration and ensure accuracy.

  • Workflows for approval and collaboration

  • Access control for different roles

Universal, Smart Content Management

All applications extend the functionality of censhare and are completely integrated with each other. All content and information is part of the semantic network and available in every application.

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