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Our Thoughts on Digital Asset Management

Lucy Campbell-Woodward 2 days ago

Analyzing the German DAM Market – Webinar!

Looking for a German based Digital Asset Management vendor and not sure how to start? This webinar is just the thing - presenting the German DAM market, the challenges it presents to potential buyers, and how to overcome them.
- Digital Asset Management
- Digital Marketing
Morag Cuddeford-Jones 9 days ago

Retailers – Are You Harnessing the Power of Print?

Print is powerful when it comes to retail and today it also has the potential to be as personalized, targeted and diverse as any online campaign, and indeed to play a vital role in that campaign.
Lucy Campbell-Woodward 02.10.2019

“DAM Is For Life, Not Just For Pictures”

Implementing a DAM is no easy task - involving not just the technical side of things but also leadership, collaboration from all stakeholders, and having an eye on future business needs. We explore how Slimming World managed to do just that.
- Digital Asset Management
- Digital Marketing
Morag Cuddeford-Jones 27.09.2019

Answering the DAM Questions You Didn’t Even Know to Ask

Choosing a digital asset management solution (DAM) is not straightforward and it's rare to find a single resource which evaluates the marketplace from the right perspective. But this vendor selection matrix seems to have got it right...
- Digital Asset Management
- Digital Marketing
censhare Editorial Team 24.09.2019

Effective Print Collateral For Effective Customer Engagement

Print collateral is still a powerful medium in the retail industry when it comes to engaging customers. But producing relevant, timely and personalized material to support sales can be a complex matter, presenting retailers with many challenges.
- Content Marketing
- Digital Asset Management
Morag Cuddeford-Jones 19.09.2019

Making The Right DAM Choice With The Right Vendor

The vendor selection matrix from Research in Action considers and ranks the top 20 global DAM vendors, making it an important resource for those looking to invest in a DAM system.
- Digital Asset Management
- Digital Marketing
Lucy Campbell-Woodward 16.09.2019

One System, One Agency - The Jaguar Land Rover Approach

It's almost a decade since Jaguar Land Rover created its global agency joint venture and it seems it was on to a winning formular - a centralized system and inhouse agency.
Morag Cuddeford-Jones 12.09.2019

Stronger Processes for Stronger Returns - Publishing at Hearst UK

These are challenging times for publishing. but it's far from being over - read what positive steps publisher Hearst UK took to seek out new audiences and broaden their offerings
- Content Management
- Digital Asset Management
Lucy Campbell-Woodward 03.09.2019

DAM – It’s About More Than Flaunting Your Assets

We summarize the wise words of James Naylor, Group Publishing Systems Manager at Slimming World in his presentation at DAM Europe 2018 on their implementation of censhare, its impact so far, and their plans for the future.
- Content Management
- Digital Asset Management
Charlie Hobson 02.09.2019

Why Finding the Center Works for the Modern Publisher

How three winners in publishing are staying ahead of the pack, choosing to see things differently, getting a grip on their assets, rationalizing, and figuring out where and how they can work more effectively.
- Content Management
- Digital Asset Management

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