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censhare ecosphere days 2019

ecosphere days is our premium, annual event for bringing together censhare customers, prospects and partners.

This year saw over 200 attendees from 11 countries in attendance, representing companies including B/S/H, Allianz, XXL Lutz, REWE, BAT, Agco, and PWC among others. Industry professionals and experts came together to enjoy insights from industry experts, censhare customers, and each other, and to discover the innovations in marketing and digital transformation that they should be taking home to their companies.

You can find out more about our speakers and customer success stories below, and download their presentations where available.

  • 240p
  • 360p
  • 480p
  • 720p

Speakers

  • Frank Hassler

    CEO, censhare

    Frank Hassler

    CEO, censhare

    Frank Hassler is the CEO of censhare AG. He brings over 20 years of experience in the international software business and comprehensive expertise in the development of Software-as-a-Service business models.

  • Thomas Barta

    Marketing Leadership Expert

    Thomas Barta

    Marketing Leadership Expert

    Thomas Barta is the world’s premier expert, author, and keynote speaker on marketing leadership. A former partner of McKinsey, his research brings a fresh perspective to the world of marketing leadership, including the world’s largest study on what makes for an impactful marketing officer. He is the author of the book 'The 12 Powers of a Marketing Leader', writes for Forbes, Marketing Week, and his TryThis.Blog .

  • Jörg Zuber

    CEO, OPIUM effect

    Jörg Zuber

    CEO, OPIUM effect

    Jörg Zuber is a citizen of the world. Translating his experience into visions of insight and art. Following an apprenticeship he founded his creative studio Opium 18 years ago. Catching audiences with addictive Design. Animation. Film. Audio. Print. Tirelessly seducing with unconventional beauty, creating digital haute couture. He is the creator and soul of the groundbreaking digital character @noonoouri .

  • Marco Atzberger

    Member of the Management Team, EHI Retail Institut

    Marco Atzberger

    Member of the Management Team, EHI Retail Institut

    Marco Atzberger is a leading industry expert and management team member at EHI Retail Institute, a scientific institute of the retail industry. Its more than 800 members include international retail companies and their associations, manufacturers of consumer and capital goods, and various service providers. EHI cooperates with the most important international institutes and associations in this sector.

  • Kersten Wirth

    Founder, PIM Consult

    Kersten Wirth

    Founder, PIM Consult

    Kersten Wirth’s expertise is in international project business and consulting in the PIM and MDM environments. As a result of his many years of experience in leadership positions, he has an excellent sense for intercultural communication and strategic development. Since the early years of the PIM system, Kersten has lead international projects. HellermannTyton named him a visionary “data leader” of the industry.

  • Andrew Bredenkamp

    Founder & CEO, acrolinx

    Andrew Bredenkamp

    Founder & CEO, acrolinx

    Andrew Bredenkamp is founder and CEO of Acrolinx, and has been solving content problems for the world’s biggest brands for over 25 years. Before starting Acrolinx, Andrew was Head of the Technology Transfer Centre at the German Research Center for Artificial Intelligence (DFKI) Language Technology Lab. Andrew is on the advisory board of a number of organizations, including Translators without Borders.

  • Adriana M. Nuneva

    Chief Digital Officer, CWS International

    Adriana M. Nuneva

    Chief Digital Officer, CWS International

    Adriana joined the Management Board of CWS International in December 2018 and is in charge of the company´s digital transformation. She supports the current business with digital solutions and enhances growth into new business fields. Before joining CWS International, she has been responsible in global marketing roles for TE Connectivity and Heidelberger Druckmaschinen AG among others.

  • Marcus Knell

    Programme Director, Marketing Technologies, Spark44

    Marcus Knell

    Programme Director, Marketing Technologies, Spark44

    Marcus Knell is Programme Director at Spark44 and has worked solely in and around Digital Asset Management technologies. Starting at TAG Worldwide in client services, he finished his time there leading the system support team and customer engagement for the Jaguar Land Rover account. At Spark44 his focus is on leveraging technology to enhance the wider agency's creative operations processes.

  • Leigh Cresswell

    IT Product Director, Bauer Media UK

    Leigh Cresswell

    IT Product Director, Bauer Media UK

    Leigh Cresswell is the technology owner for all publishing products, platform and processes. This role includes setting product vision and strategy, life cycle and roadmap development, project planning and overall operational responsibility. Having worked at Bauer for over 15 years developing and supporting editorial systems, Leigh is tasked with discovering and exploring new opportunities via technology.

  • Sabine Kloos

    Director Brand & Marketing Communications, Telefónica Germany

    Sabine Kloos

    Director Brand & Marketing Communications, Telefónica Germany

    Sabine Kloos is Director Brand & Marketing Communications at Telefónica Germany. She is responsible for the brand portfolio for privat clients (O2 and Blau, a.o.) and heads marketing communications and media. For more than 20 years she works in marketing and sales for leading FMCG brand manufacturers like Coca-Cola, Kraft Foods, Bahlsen and Masterfoods.

  • Julie Rouget

    Functional Business Partner Manager, Royal Canin

    Julie Rouget

    Functional Business Partner Manager, Royal Canin

    Julie Rouget joined Royal Canin in April 2018 as a Functional Business Partner. Her current main focus is the development of a global product lifecycle management platform to support the process of product innovation at Royal Canin and to ensure that roadmaps are aligned with the marketing strategy of the company.

  • Philipp Hartmann

    Retail Channel Marketing Lead Accounts DACH, Microsoft

    Philipp Hartmann

    Retail Channel Marketing Lead Accounts DACH, Microsoft

    Philipp Hartmann has over 15 years experience in the retail, sales and marketing environment. He joined Microsoft 5 years ago and leads the Retail & Channel Partner Marketing within Microsoft’s Consumer & Devices Sales Division in DACH. Formerly he was a member of the national leadership team with Odlo and worked in several Brand, Marketing & Sales positions with PUMA and adidas. Philipp’s focus is to transform culture and business for future growth.

June 27

10:00

Welcome & Introduction

Frank Hassler, CEO, censhare AG Learn More

DOWNLOAD PRESENTATION

10:15

Making the Digital Transformation Really Happen

Thomas Barta, Marketing Leadership Expert, Author and Keynote Speaker Learn More

DOWNLOAD INISIGHTS

11:30

Driving Efficiency: Briefing and Approvals

Marcus Knell, Programme Director, Spark44/Marketing Technologies, Learn More

DOWNLOAD PRESENTATION

12:00

Marketing Automation at CWS – Multiplying Sales Efficiency

Adriana Nuneva, Chief Digital Officer, CWS-boco Group Learn More

DOWNLOAD PRESENTATION

13:45

The Rise of Artificial Intelligence in Product Information Management

Kersten Wirth, Managing Partner, PIM Consult Learn More

DOWNLOAD PRESENTATION

14:15

Work with Us: Your Possibilities with censhare

Thomas Obermeier, Global Head of Solution Consulting, censhare AG Learn More

Ruy Ramos, Product Manager, censhare AG Learn More

DOWNLOAD PRESENTATION

15:30

The Next Generation of an Enterprise Information Management Strategy - From Silo to Integrated Mode

Julie Rouget, Functional Business Partner Manager, Royal Canin Learn More

16:00

future : NOW

Jörg Zuber, CEO, OPIUM effect GmbH Learn More

DOWNLOAD VIDEO

June 28

9:30

How Retail Wins with Omnichannel

Marco Atzberger, Member of the Management Team, EHI Retail Institute Learn More

DOWNLOAD PRESENTATION

10:15

The Perfect View: BRAND WORK & BRAND EXPERIENCE

Philipp Hartmann,Retail Channel & Device Marketing Lead Accounts D/A/CH, Microsoft Learn More

DOWNLOAD PRESENTATION

11:15

Marketing Communication in the Digital Age – The Telefónica Factory

Sabine Kloos, Director Brand and Marketing Communications, Telefónica Germany Learn More

DOWNLOAD PRESENTATION

11:45

Why Being Good At Content is A Competitive Advantage

Andrew Bredenkamp, Founder & CEO, acrolinx Learn More

DOWNLOAD PRESENTATION

12:15

Making Content Work Harder

Leigh Cresswell, Director of Publishing Technology, Bauer Media UK Learn More

DOWNLOAD PRESENTATION

14:00

Grow with Us: Your Future with censhare

Frank Hassler, CEO, censhare AG Learn More

Walter Bauer, CTO & Co Founder, censhare AG Learn More

Robert Motzke, CPO & Co Founder, censhare AG Learn More

DOWNLOAD PRESENTATION

14:45

Q&A with the CEO and Founders

Frank Hassler, CEO, censhare AG Learn More

Walter Bauer, CTO & Co Founder, censhare AG Learn More

Robert Motzke, CPO & Co Founder, censhare AG Learn More

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