Manufacturing Top Level Relationships Through Content

The manufacturing industry isn’t the first sector to spring to mind when considering the need for an organization wide content strategy, but the latest in our series of HOT DAM 10 whitepapers suggests just that.

  1. chevron left iconManufacturing Top Level Relationships Through Content
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Morag Cuddeford-JonesJanuary 25, 2019
  • Digital Asset Management
  • Product Information Management

The manufacturing industry isn’t the first sector to spring to mind when considering the need for an organization wide content strategy, but the latest in our series of HOT DAM 10 whitepapers suggests just that.

How Manufacturing Can Take Its Place In The Digital Age explains how digital asset management can and should play a central role in supporting the classic supply chain. In fact, the paper reveals that every dollar of manufacturing output requires 19 cents of services to be delivered alongside it, including product information, real time inventory tracking, and emerging technologies.

In this paper, you’ll find out how:

  • User friendly ordering interfaces are critical to a successful digital supply chain
  • Well organized content can be transformational
  • Moving from simple structures to semantic databases creates a new level of efficiency
  • Content in context delivers on customer experience

If you want to find out how to move your manufacturing business and partners into next level of competitiveness, download HOT DAM 10 Manufacturing Edition.

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Morag Cuddeford-Jones
Morag Cuddeford-Jones is a writer, editor and broadcaster. She has been working in marketing, business, and the SaaS space for more than 20 years. With experience interviewing C-Suite executives and working in tech, Morag has gained a unique insight into both the evolving martech landscape and the impact digital transformation has on consumer and B2B brands.

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