Inside censhare: I Track Down The Man in The Hat!

“The man in the hat” is Johannes Woll, CEO and cofounder of Social Event. Technically speaking, he’s not from inside censhare, but he is a partner, collaborator and close friend of the censhare family.

  1. chevron left iconInside censhare: I Track Down The Man in The Hat!
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Ian TruscottMarch 1, 2018
  • Content Marketing
  • Inside censhare

“The man in the hat” is Johannes Woll, CEO and cofounder of Social Event. Technically speaking, he’s not from inside censhare, but as a partner, collaborator and close friend of the censhare family, he’s someone I’ve wanted to get on Inside censhare for a while, even just on the basis that he has a cool hat.

This week I have yet another very enjoyable conversation, as Johannes has been working with publishers for many years and, as I’ve discussed before on this blog, content publishing is now a core function that all marketing organizations need to embrace, so I am always interested to learn from this experience.

Johannes also hints at some projects we are working together, the latest will get its debut at the Online Marketing Rockstars (OMR) event in Hamburg on the 22 & 23 March. We are bringing together his brilliant app development team, our Universal Smart Content solution and some really new software (soon to be launched) to showcase the future of censhare as a real time, multichannel, content marketing engine.

Really glad that Johannes stopped by, so I hope you enjoy the video.

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Ian Truscott
Ian Truscott has a passion for creating ART (Awareness, Revenue and Trust) for B2B software companies as a marketing leader and is a censhare alumni. Wanting to connect a like minded community and share something useful, he founded Rockstar CMO, a monthly digital publication, and is currently helping B2B companies create ART at appropingo.

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