In future, Stuttgart trade publisher for commercial vehicles EuroTransportMedia Verlags- und Veranstaltungs GmbH (ETM) will be producing all its publications on censhare’s Motor Presse Stuttgart (MPS) system. The MPS editorial technology team will be setting up the censhare system for its new client and providing consultation and support in adapting it to the latter’s processes and day-to-day operational needs.
“The idea is to make editorial production processes more efficient and supply both print and online media from a media-independent database,” says Werner Bicker, Managing Director of ETM, in which MPS holds 40 percent share.
As a business partner of censhare AG, Motorpresse Stuttgart is entitled to market its self-acquired expertise relating to censhare system architecture to third parties. “This makes it possible even for smaller publishers to make profitable use of censhare’s complex applications,” says Markus Ilka, Head of Information Management with MPS.