Inside censhare: Abhiraj and a Millennial’s Perspective

I did not need to go far this week to find my latest Inside censhare guest. In fact, he sits opposite me, deep in the belly of our marketing boiler room in Munich, it’s Abhiraj Dayal, our working student.

  1. chevron left iconInside censhare: Abhiraj and a Millennial’s Perspective
ian-truscott.jpg
Ian TruscottFebruary 22, 2018
  • Content Marketing
  • Inside censhare

This week on Inside censhare I did not need to go far to find my latest guest. In fact, he sits opposite me, deep in the belly of our marketing boiler room in Munich, it’s Abhiraj Dayal, our working student.

Of course, Abhiraj is not the first millennial to appear before our cameras and frankly I am not a huge subscriber to the prevailing idea that millennials are different to the rest of us, they like to do things the same way I do – online. Who doesn’t?

Anyway, it’s the first time I have taken the opportunity to capture on video what makes this generation tick and I enjoyed our discussion on the importance of content marketing and storytelling in engaging this group of consumers.

I also took the time to learn a bit about Abhiraj’s experience as a working student at censhare, and how a placement at our company helps his studies and his future employment.

It’s always a pleasure to chat to Abhiraj, who’s been a real asset to our growing marketing team. If you are interested in working with us, either as working student or filling one of the many open positions we have across our offices, please check out our careers page. If you don’t see something that fits you, but think you could help us grow - please get in touch.

Enjoy the video!

ian-truscott.jpg
Ian Truscott
Ian Truscott has a passion for creating ART (Awareness, Revenue and Trust) for B2B software companies as a marketing leader and is a censhare alumni. Wanting to connect a like minded community and share something useful, he founded Rockstar CMO, a monthly digital publication, and is currently helping B2B companies create ART at appropingo.

Want to learn more?