Though we live in a highly connected world, our enterprise content is often woefully disconnected. With integrated content management not yet common practice, it is impossible for technologies to use content in more meaningful and effective ways.
In Compellingly Connected: How Integrated Content Management can Fundamentally Improve the Way Enterprises Work, digital asset management expert Theresa Regli
explains the benefits of integrated content management and its importance in facilitating centralized content processes, as well as providing real life insight into the integrated content operations of BSH Hausgeräte GmbH
- a world leader in the home appliance market.
What exactly integrated content management is
How ICM can fundamentally improve the way enterprises work
The importance of data sources and governance
How BSH leverages integrated content management to transform its productivity
Universal Content Management simplifies the use of digital assets to create omnichannel marketing campaigns. Combine DAM with PIM and CMS to automatically transform assets for delivery across channels or create a 'Single Source of Truth' of product related information.