People use many different channels to engage with brands. Videos on mobile phones, advice from social media, search the web for product information. But regardless of how they access the content, customers expect a consistent, personalized experience at all times.
New Freedom With Content and Headless explores and presents the advantages of what a Headless CMS could do for your organization, such as enabling efficient interaction between a centralized content platform and external databases, third party apps, devices, websites, and other online services. Acting as a bridge between the central platform, Headless CMS supports new possibilities for your content and the audiences waiting to consume it.
Using one platform for endless flexibility
Swapping content between systems, to be used in different ways
How a Headless CMS can support an entire portfolio of use cases for your company
How to enable more efficient content production processes, matched to the needs of users
Real life examples from leading brands
Universal Content Management simplifies the use of digital assets to create omnichannel marketing campaigns. Combine DAM with PIM and CMS to automatically transform assets for delivery across channels or create a 'Single Source of Truth' of product related information.