Today, at the launch of Rockstar CMO , a new web publication aimed at the next generation of marketing leaders, censhare AG was announced as the publication's lead sponsor, underlining this innovative vendor's commitment to supporting cutting edge ideas and fresh thinking in marketing.
The new venture, in association with Stranger Collective and Bright Innovation , has already attracted some heavy weight marketing opinion formers, including Ted Rubin, Robert Rose and Darren Guarnaccia, who feature in the first issue, entitled "sound check".
This first edition introduces some insightful editorial themes such as "Backstage with", where CMO's share what drives them and some of the secrets to their success as Rockstar CMOs, and "The Swimming Pool", where senior marketers are asked to channel their inner Keith Moon and tell us what from their world of marketing they would like to throw from their hotel window into the pool.
"As we discovered with our sponsorship of Online Marketing Rockstars (OMR) in Hamburg", Ian Truscott, Head of Marketing, censhare AG, commented "there is clearly a desire in marketing to shake up this industry, to cut out some of the bullsh*t fluff and get to the point, I'm excited to be associated with this project".
Rockstar CMO is recruiting writers, so if you have an opinion that is worth sharing, you can contact them here . Sponsorship enquiries should be directed here and if you would like to be kept up to date with each edition, you can subscribe here .