As one of the world’s leading producers and suppliers of professional software and hardware for production and processing of digital music and audio, Steinberg Media Technologies sells over 50 different products across the world both directly and via distributors, and its website and online shop are available in five languages, with product information and interfaces offered in some cases in eight or nine languages.
Steinberg carried out an internal inventory, and in 2016 in close collaboration with software integration specialist MSP, and after comparing several suppliers, the company commenced implementation of the censhare product information system, with the goal of creating a central content repository, a scalable product data structure, and the optimization of content processes.
Now, censhare drives efficiency and growth through automated processes, facilitating a reduction in the demands on employees' time and a higher focus on personalization. The Digital Unit at Steinberg has become key in steering, implementing and supporting business processes via censhare.
Download the case to study to learn how Steinberg uses censhare to:
Drive 100 websites
Reduce the time it takes to perform product updates from 4 hours to 5 minutes
To go live with products on the online shop in 1 hour - previously 3 days
To spend only 10 seconds per picture search, compared to the previous 30 minutes
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