The first in a series of censhare whitepapers advising on how to go about your search for DAM perfection, this paper focuses on the critical decision of choosing the right platform, pulling in advice from a range of analysts and resources to bring you an easy to consume summary of what to consider and where to go next.
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Why Marketers Need to Rethink
Plan for the audience instead of the platform: you'll directly respond to how consumers want to interact with your brand and produce targeted campaigns with a clear ROI.
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