A vendor selection matrix from independent market research company, Research in Action
, considers and ranks the top 15 digital asset management (DAM) vendors globally for 2021, making it an important resource for those looking to invest in a DAM system.
Evaluating vendors against a range of criteria, the selection matrix is unique in that it's primarily survey based, with 62% of its results coming from a survey of around 1,500 IT buyers worldwide.
censhare has been recognized as a market leader within the top 15 vendor-strong scoreboard, owing to receiving the highest Recommendation Index and Price Versus Value Ratio scores across the board, as well as leading scores in the categories of Breadth And Depth Of Solution Offering, and Innovation and Differentiation.
censhare’s placement as a market leading DAM vendor worldwide
The methodology and evaluation criteria behind the selection matrix
The top DAM market and vendor trends in 2021
Top cited benefits from DAM implementations
Universal Content Management simplifies the use of digital assets to create omnichannel marketing campaigns. Combine DAM with PIM and CMS to automatically transform assets for delivery across channels or create a 'Single Source of Truth' of product related information.