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Blog

Inside censhare: CFO Stephan Wehselau Discusses our Recent Acquisitions

As you may have read , we’ve closed two significant acquisitions over the last few weeks, so in this episode of Inside censhare I grab my suit jacket and our CFO for the scoop on who these companies are and how they fit into our corporate strategy.

We start with 360dialog , a real time Customer Interaction Management software vendor and a fantastic company in a very exciting space on the forefront of this emerging technology which is becoming essential for companies needing to engage an increasingly omnichannel consumer, both in marketing and customer services. Stephan also offers us a great insight into how this technology fits into the existing censhare platform, as well as giving us the sense that at censhare even the CFO is a technology geek! But aside from what we hear from Stephan, you can read more about that acquisition here *.

We then discuss Kontrast , a Düsseldorf based customer experience agency with its roots deeply embedded in technology. As a long-time censhare implementation partner, Kontrast brings to our business a close connection to innovation within marketing departments. Again, you can read more about this transaction here .

Stephan also gives us a summary of what has happened over the past year for censhare concerning the growth investments from the European Investment Bank and DuMont Media Group .

What was really interesting is Stephan’s view of the trust that is needed for these transactions, and how we view our new colleagues from 360dialog and Kontrast as joining a family – as well as the challenge of closing these transactions on the same day!

There is some great insight from Stephan in this video, I am delighted he could take the time - hope you enjoy it!

*Oh and one last thing - just to demonstrate how fast moving this all this is - our friends at 360dialog have a shiny new office in Berlin and this video features footage of their old home.

Ian Truscott Ian Truscott

Ian Truscott has a passion for creating ART (Awareness, Revenue and Trust) for B2B software companies as a marketing leader and is a censhare alumni. Wanting to connect a like minded community and share something useful, he founded Rockstar CMO, a monthly digital publication, and is currently helping B2B companies create ART at appropingo.

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