On July 6, 2011 this year's BCP Congress took place in Hamburg under the motto of "Corporate Attitude – Unternehmen zeigen Haltung“. The discussion rounds included Philipp Welte from Hubert Burda Media, Dieter Reichert, CEO of censhare AG, as well as Prof. Dr. Mojib Latif from the Leibniz Institute of Marine Sciences at the University of Kiel (IFM-GEOMAR).
Following the congress the BCP awards were bestowed in the course of the Corporate Publisher´s Night. Since 2003 the Forum Corporate Publishing (FCP) has been awarding the accolades in cooperation with leading sector and specialist magazines to the best German language corporate publications. This year's award winners included Evonik Magazin by Evonik Industries AG, the magazine FIVE by SAP AG and the BMW Magazin published by BMW AG.