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MediaWorkshop for process optimization in global publishing

„Global Publishing – system based production of multilingual publications and advertising material“

Munich headquartered w&co MediaServices will be hosting a MediaWorkshop under the above heading. The workshop will take place on March 25, 2010 in Munich. A number of selected customer cases will demonstrate how optimized processes can save costs and time. In addition, participants will learn from practical examples which multichannel outputs are possible in print, online and mobile formats and what additional value can be created for customers.

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Based on concrete customer cases – and also taking censhare as an example - the options and functionalities for the production of multilingual publications and catalogues will be extensively presented and discussed.

Together with Axel Springer Mediahouse Berlin, w&co MediaServices developed an optimal production concept and sequence for the monthly music magazines MUSIKEXPRESS, ROLLING STONE, METAL HAMMER and SOUNDS. The project management is handled by the IT specialists at w&co Munich. The entire communication is handled via the central censhare publishing system.

In addition to Axel Springer Mediahouse, Barbara Mucha Media with the three magazines BABY EXPRESS, AUSTRIAN BUSINESS WOMAN and SIGNORA also relies on the perfect cooperation between w&co and censhare..

The customer benefits are readily apparent:

  • Central online production platform for all process participants

  • Modular system structure

  • Decentral server concept for the optimal integration of different locations

  • System controlled correction sequences and process control via softproofing

  • Multichannel output options

  • Very extensive adaptability to different customer requirements

  • High level of automation due to high-end server technologies

  • Intelligent and cost efficiencies for service packages abroad

  • Low initial costs of installation and training.

Weitere Informationen zu den Praxisbeispielen des Axel Springer Mediahouse und Barbara Mucha Media erhalten Sie in unseren Success Stories.