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Supporting The Moment Of Sale

Kwikee uses censhare to create, store, and automatically distribute complex data on 420,000 products so brands get the right content in front of consumers.

  1. chevron left iconSupporting the moment of sale

9

million files on 420k products

1.1

million image assets

7,000

online channel users

20

min instead of 2 days for report

1

future proof platform

The emergence of ecommerce and the client’s desire for omnichannel content synchronization created an enhanced need for Kwikee to increase flexibility in the management of product data.

Today, Kwikee takes in product data from its own 'factory floor', where staff create and upload imagery and details. It also receives information programmatically from manufacturers’ own systems. For Kwikee’s clients, the censhare based platform means they can better manage their product content. They can then sell those products by assigning content to a specific retailer or sales channel, where it can automatically be sent and ingested in the correct data format.

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Read performance from censhare is outstanding— several times faster than in the past.
Rachel McMenimen

Vice President of Operations, Kwikee

Supporting the data behind your shopping

In censhare, Kwikee has a faster, more flexible data core for its platform. The system holds more than 1.1 million images and over 9 million files, covering 420,000 products. It distributes data to 7,000 users of its online channel and to hundreds of retailers via an API gateway created in Microsoft Azure.

For Kwikee’s clients, the censhare based platform means they can better manage their product content – whether it’s been created by Kwikee or taken from another source. They can then sell those products by assigning content to a specific retailer or sales channel, where it can automatically be sent and ingested in the correct data format.

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Some of our large customers with thousands of products will want to pull all the data they hold with us into a spreadsheet. That export used to run over a weekend, but with censhare it takes 20 minutes.
Rachel McMenimen

Vice President of Operations, Kwikee

About Kwikee

Acquired by sgsco in 2015 and then by Syndigo in 2020, Kwikee has 50 proud years of history as a company. Since its humble origins, Kwikee has innovated and reinvented itself to better suit the needs of its partners. From coupon book cutouts to API product data distribution, Kwikee has adapted to the ever evolving omnichannel market - a trend it's excited to continue.

www.kwikee.com

Download Success Story

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