Supporting The Moment Of Sale

Kwikee uses censhare to create, store, and automatically distribute complex data on 420,000 products so brands get the right content in front of consumers.

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The emergence of ecommerce and the client’s desire for omnichannel content synchronization created an enhanced need for Kwikee to increase flexibility in the management of product data.

Today, Kwikee takes in product data from its own 'factory floor', where staff create and upload imagery and details. It also receives information programmatically from manufacturers’ own systems. For Kwikee’s clients, the censhare based platform means they can better manage their product content . They can then sell those products by assigning content to a specific retailer or sales channel, where it can automatically be sent and ingested in the correct data format.

Read performance from censhare is outstanding— several times faster than in the past.

Rachel McMenimen
Vice President of Operations, Kwikee

Business Results


million files on 420,000 products


million image assets


online channel users


minutes instead of 2 days to pull a large report


future proof platform

In censhare, Kwikee has a faster, more flexible data core for its platform. The system holds more than 1.1 million images and over 9 million files, covering 420,000 products. It distributes data to 7,000 users of its online channel and to hundreds of retailers via an API gateway created in Microsoft Azure.

Some of our large customers with thousands of products will want to pull all the data they hold with us into a spreadsheet. That export used to run over a weekend, but with censhare it takes 20 minutes.

Rachel McMenimen
Vice President of Operations, Kwikee

Kwikee uses censhare hosted on Amazon Web Services (AWS). AWS offers a broad set of global computing, storage, database, analytics, application and deployment services that help organizations move faster, lower IT costs, and scale applications.

censhare Universal Content Management simplifies the use of digital assets to create omnichannel marketing campaigns. Combine DAM with PIM and CMS to automatically transform assets for delivery across channels or create a 'Single Source of Truth' of product related information.

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About Kwikee

Acquired by sgsco in 2015 and then by Syndigo in 2020, Kwikee has 50 proud years of history as a company. Since its humble origins, Kwikee has innovated and reinvented itself to better suit the needs of its partners. From coupon book cutouts to API product data distribution, Kwikee has adapted to the ever evolving omnichannel market - a trend it's excited to continue.

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1720 W Detweiller Dr
IL 61615 Peoria / USA

censhare for Service Providers

The censhare platform enables any teams in an organization to access and use any digital asset, simply and efficiently.

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