The company opted for censhare, which was ideally cut out for the task scope. The solution’s central data management guarantees consistent information, also across various different media and output channels. Changes can be made from a central instance. Different language versions can be conveniently generated and external staff such as translators can be seamlessly integrated into the workflow.

"With censhare, we have found a way to centrally manage all of the product texts, as well as images in various versions and update status from a single instance. We selected censhare in view of its genuinely global approach. In the course of the next steps to be taken with censhare we are planning even more language versions and the management of all text assets of our entire technical documentation. As opposed to the current status where only marketing staff have access to censhare, in future every member of sales staff, every employee in our workshops will be able to search and find all available documents following the expansion of the document management system, explained David Bernhart, marketing team leader. And managing director Michael Schwienbacher has exactly the same opinion. After all, the LST Group aims to continue its growth course beyond today’s 16 locations in five European countries: “In our opinion, censhare offers the best foundation in terms of coping with all of these different languages. We regard a central database that automatically feeds print and online media as the right decision that will help us to retain our international competitive strength."